The Bits & Pretzels trade fair in Munich is not only a stage for start-ups, but also the perfect place for culinary adventures. Along for the ride: our fearless Stream1 videographer Michael, who set out on a mission for Servus Habibi – to get the falafel fans at the fair in front of the camera and attract more visitors to the stand with tasty shots. With one hand on the camera and the other on the hummus, we captured the reactions to the delicious falafel.
How did the trade fair video shoot work?
In the hustle and bustle of the trade fair, our videographer found the perfect setting not only to showcase Servus Habibi‘s delicious dishes, but also to capture the honest opinions of trade fair visitors. The fresh falafel? A direct hit! Between authentic interviews and crisp shots of the food, dynamic videos were created that not only captured the food, but also the relaxed atmosphere of the trade fair.
Why videos are so important for trade fairs
A trade fair appearance is great – but capturing it in a video and broadcasting it to the world is even better. With professional trade fair videos, companies can reach their target group far beyond the trade fair stand. The mixture of real reactions, good food and spontaneous interviews not only provides entertainment, but also increases the reach in social media. In addition, such videos are particularly useful for trade fairs lasting several days, as they can attract additional visitors to the stand. By sharing the videos on social media, attention can be significantly increased. This leads to more potential interested parties visiting the stand.
The result: more than just a snack
Michael edited the videos so that they were perfect for social media – short, crisp and full of authentic moments. And because nobody can get enough of good food, the clip whetted the appetite on Instagram and the like.
If you want to take your trade fair to the next level with a professional trade fair video, get in touch with Stream1 quickly – we’ll put your company in the right light, with or without falafel!
