The pandemic affected the event and trade fair industry in particular. Large events were completely banned for almost two years. Even though trade fairs are currently being held again for the first time, no one can predict how the situation will develop in the coming autumn and winter. So there may be restrictions again. Therefore, rely on an alternative that is completely independent of the Corona restrictions: Digital exhibition stand.
Lead generation through a trade fair stand
A stand at a trade fair is especially important for lead generation. Because this is how you get into uncomplicated conversation with potential customers and generate new leads. That’s why companies are increasingly looking for alternatives and innovative solutions. A digital trade fair stand is just the thing for this. With content that you have prepared for the trade fair presentation and tools such as live and video chats, you communicate with your visitors.
The virtual trade fair stand from the livestream agency Munich Stream1
As a full-service agency in Munich, we offer you the complete solution from the digital trade fair stand to the livestream. The trade fair stand will be completely adapted and set up according to your wishes and ideas. You can then use the virtual trade fair stand either for a specific period of time or for a year, for example.
The four advantages of a digital exhibition stand at a glance
Prior registration thanks to landing page
As at a real trade fair, only people who have registered in advance have access to your digital stand. We will be happy to design the necessary landing page with registration for you. We can also send the registration link to your customers by e-mail. We will also be happy to publish it on social media and on your website.
DSGVO-compliant double opt-in procedure
We attach great importance to the topic of data protection. Thus, the landing page is only hosted on data protection-compliant servers. In addition, a double opt-in procedure is used for the registration of visitors. This means that you can send data protection-compliant e-mails to your visitors. Important points such as the programme, a reminder about the trade fair or the start of the livestream can thus be shared with visitors in a very simple and DSGVO-compliant manner.
Livestream with integrated chat tool
The heart of every trade fair presentation is the interaction with the visitors. You don’t have to do without this with a virtual trade fair stand either. A livestream with integrated chat tool is almost on a par with a real trade fair visit. In addition, there is also the option of a video chat with prior appointment for even more interaction and lead generation.
Visitor tracking for lead generation
The advantage of a landing page with a digital trade fair stand is visitor tracking. If desired, the behaviour of all visitors is tracked in detail. This gives you valuable insights and allows you to draw important conclusions. We will be happy to provide you with the data after the trade fair.
A useful addition to the on-site stand: the digital trade fair presence
A digital trade fair stand is also a useful supplement to a real trade fair stand. Visitors and customers who were not on site can still find out about your trade fair presence. On the landing page, you can also publish notifications about future trade fair visits.
Whether for time, cost or environmental reasons, not every customer can visit you at the fair. With a digital trade fair stand, you can reach even more customers and interested parties. Generate new leads and increase your reach with a virtual trade fair stand. Invite all your customers to the livestream or chat with them.
Do you have any questions about the digital trade fair stand? We will be happy to advise you. Call us on 0049 89 41 41 453 10 or send us a non-binding enquiry to hello@stream1.eu.
